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About Us

Maati Ghar founder Virendra Kumar interacting with Paitkar Painting artisan Vijay Chitrakar


Welcome to Maati Ghar, a cultural haven celebrating the rich artistic heritage of Jharkhand. Rooted in the ethos of preserving traditional art forms and empowering local artisans, Maati Ghar is a labor of love dedicated to showcasing the diverse tapestry of Jharkhand's arts and crafts.

Our journey began with a passion for Sohrai, Khovar, and Jadopatia paintings, the vibrant folk art traditions of our region. Over time, we have expanded our horizons to encompass a wide array of handicrafts, from Dhokra and Bamboo craft to Lac and Terracotta creations.

At Maati Ghar, we believe in the transformative power of art to bridge cultures, foster community, and celebrate identity. Each piece in our collection tells a story, weaving together the threads of tradition, innovation, and craftsmanship.

Beyond curating exquisite artworks, we are committed to creating meaningful connections between artisans and patrons, fostering a sustainable ecosystem where creativity thrives and traditions endure.

Join us on this journey as we delve into the heart of Jharkhand's artistic heritage and discover the beauty of Maati Ghar.


Maati Ghar is dedicated to preserving and promoting the rich cultural heritage of Jharkhand through the celebration of its traditional arts and crafts. We strive to empower local artisans, foster sustainable livelihoods, and create meaningful connections between creators and connoisseurs of art. By showcasing the diverse tapestry of Jharkhand's artistic legacy, we aim to enrich lives, inspire creativity, and contribute to the preservation of our cultural identity.


Our vision is to become a beacon of Jharkhand's cultural resurgence, revered for our commitment to authenticity, innovation, and social impact. We aspire to create a vibrant ecosystem where traditional artisans thrive, cultural traditions flourish, and art becomes a catalyst for positive change. Through our endeavors, we envision Maati Ghar as a global platform that connects people across borders, celebrates diversity, and fosters a deeper appreciation for the beauty of handmade heritage.


Maati Ghar is the brain child of Mr. Virendra Kumar, a graduate in Industrial Engineering & Management from National Institute of Technology, Kurukshetra where he also served as the Student President of Entrepreneurship Development Cell.


He also obtained a Diploma in Entrepreneurship and Business Management from Entrepreneurship Development Institute of India, Ahmedabad.


Prior to the founding this organisation, he was working as a Business Analyst in an MNC, his passion towards social entrepreneurship made him quit his job.

Maati Ghar founder Virendra Kumar on DD Jharkhand
Maati Ghar founder Virendra Kumar with Md Yusuf and Padmabhushan Shri Jatin Das
Maati Ghar founder Virendra Kumar with Padmashri Bulu Imam and Ben Cartwright

Press/Media Coverages

Maati Ghar Media Coverages
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Join Us in Empowering Artisans

Inspired by our mission to preserve Jharkhand's rich cultural heritage, we invite you to take action and support local artisans by exploring our curated collection of authentic handicrafts. Every purchase directly contributes to the livelihoods of these skilled craftsmen and women, fostering sustainable growth and cultural preservation in the region.

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